
Our web design service is primarily aimed at the client who is looking
for a strong web presence
but does not want to pay a fortune.
A well optimised, W3C compliant, well designed and well authored website
should not be a cost to your business : quite
the reverse, it should be an investment that repays
you many times over.
At One Step Ahead
our approach is slightly different. We believe the place to start when
designing a web site is the search
engines. By that we mean that we build our web sites with
the search engines in mind from the very start. We could build
very flashy sites with lots of latest technology and all-singing, all-dancing
features but does that help the search engines to spider your web site?
NO! The more clutter that is included in the build of a site, the harder
it is for the search engine bots to get through it.
We like good design - of course we do. But we also like to see the
search engines spidering our clients' sites every day as well! In our
view, search-engine-friendly design does not have to mean boring, but
we do tend to avoid the use of verbose Javascript™ functions
and rather meaningless Flash™ movies/ intros, which we feel only
serve to brass off the visitor.
Good web design has to encompass and balance a variety of criteria
: good clean coding (behind the scenes stuff), usability (your visitors),
search engine friendliness, good optimisation (not the same thing at
all!), and please your visitors to the degree that they stay
on your web site, rather than flit off to your competitor's site.
At One Step Ahead, we embrace all of these considerations with equal
importance. We feel our web sites achieve the right balance between
visitor, search engines and code validation. We also believe that a
potential customer, looking for your product or service, is more focused
on his/ her search than on the technical merits of your web site. Should
commercial or business web sites (as opposed to those personal home
pages built for fun) simply be reflections of the designer's ego and
technical capabilities? Or should they be designed for the visitor's
ease of use and enjoyment? When the pasta water's about to boil over,
you actually don't have much time to spend wading through endless pages
of drivel.
Buying products or services online has become the 21st century way
of life. Your web site has become your new 'shop window'. One Step Ahead
will dress that window for you - and we won't let you down.
Our more recent clients include both French and UK estate agencies,
a removals company,
a large national security company and business and private clients
in France, Spain, Croatia, Italy, Bulgaria, Ireland and the UK.
When One Step Ahead design
your web site, it becomes an asset of your business, not a financial
burden. We're passionate about page one placements
on Google and the other major search engines.
If you would like to talk to us about web design, authoring, search
engine optimisation, hosting, domain name purchase and renewal or database
design and build just drop us a line
here and we'll be pleased to call you back. You'll get a no-nonsense
approach from us and good, personal service.
Why
use ONE STEP AHEAD?
We're in The
Web Design Directory.